Maldon Cabinetry
In progress
01
The problem
Custom cabinetry that competes with big-box on price unless the buyer understands what they are looking at.
02
What we did
Shop-floor process video, install reveals, and short pieces on joinery, finish, and hardware, shot in the shop and in finished kitchens.
03
Where it landed
Maldon can now show why a drawer costs what it costs. The process video does the explaining the salesperson used to do.
Your project
could be next.
Thirty minutes, real numbers, no deck.